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The idea of building a Web site that provides a single entry
point or single window to everything for everyone
is certainly not new. In fact, many of the worlds most popular
Web sites have based their entire business around such a concept
- AltaVista, Excite, Looksmart and Yahoo! to name a few.
As the Internet age matures, these single entry point
Web sites or Web portals as they are commonly known, have evolved
into powerful business assets. Government, corporations and small
business alike have realised the enormous potential that portals
can bring. The social and economic benefits are compelling.
Community portals provide a compelling way for members within an
organisation (workplace, community, industry association, franchise,
etc.) to share knowledge, collaborate and access services in one
central Web location. Community portals remove geographical barriers,
educate, aggregate and bring economic benefits to its members. Delivered
to a sufficiently large membership, portal owners can generate revenue
opportunities and cost savings for itself and its members.
Australian local government and economic development bodies have
used community portals with great success, especially in regional
Australia. Community portals such as Albany Gateway provide a one-stop-shop
for community and business groups to share ideas, collaborate and
trade. In particular, such community portals provide the infrastructure
required by local businesses to implement region-wide E-commerce
strategies.
OpenSearch provides a holistic community portal solution from business
planning to technology implementation and beyond. Whether you are
developing regional E-commerce strategies, examining different Web-based
business models, analysing feasibility or assessing technology options,
share in our experience by requesting a community portal presentation
for your organisation.
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